We devised a comprehensive offsite strategy that involved the following tactics:

Keyword Research:

The team conducted in-depth keyword research to identify high-value, relevant, and long-tail keywords with significant search volume and low competition. This process ensured that the content marketing and link acquisition efforts were centered around the most effective keywords to drive organic traffic.

Competitor Analysis:

We  performed a thorough competitor analysis to understand the strengths, weaknesses, and strategies of MoneySupermarket's rivals in the market. This analysis provided valuable insights into the best practices, content gaps, and link building opportunities that could be leveraged to outperform the competition.

Link Acquisition:

The team conducted extensive research to identify high-authority websites and industry influencers within the target niche. They then reached out to these sources, securing valuable backlinks that improved the E-A-T of Broadband Choices, Compare My Mobile, and Sell My Mobile.

Content Marketing:

The SEO agency developed a content marketing plan that included creating high-quality, informative, and engaging content relevant to the target audience. This content was then distributed through guest blogging, social media, and press releases to enhance the brands' online visibility and authority.

Analytics and Reporting:

The team closely monitored the progress of the offsite strategies, using advanced analytics tools to track performance metrics, such as organic traffic, backlink profile, and keyword rankings. This data-driven approach allowed for ongoing optimization and fine-tuning of the strategy to maximize the results.